Zaxby's named America's most craveable chain | Restaurants
(WXIA) -- Zaxby's has been named America's "Most Craveable Fast Casual" restaurant for the second year in a row.
The Athens-based chicken chain received the honor from Technomic, a market research firm that focuses on the restaurant industry.
Technomic measures more than 60 elements of a guest's experience to determine the rankings. Zaxby's craveability can be attributed to its popular Chicken Fingerz and dipping sauces, especially the signautre Zax Sauce.
"We are continuously looking for new experiences and flavors to provide our guests, but it's also exciting for us to know that some of our very first menu items are still fan favorites to this day," Zaxby's CEO and co-founder Zach McLeory said. "We're delighted to know our guests have ranked us the most craveable for a second year, and will endlessly strive to provide them with exceptional flavors they can't get anywhere else."